|
Each year, Midas Awards® executives consult with advisory board members and international industry professionals on how to best address the most relevant topics within the world of financial advertising and appropriately reflect these within our categories. We rely heavily on support from the industry and would like to thank all of those involved in creating the 2010 Midas Awards®. Should you have any suggestions on how to improve the categories, please feel free to contact us.
The following categories are available for all mediums which include Moving Image, Print, Outdoor, Digital + Interactive, Radio/Online Radio.
Consumer, B2B, Mixed Use (Single & Campaigns)
M001 Accounting, Audit & Tax Services
M002 Auto Leasing
M003 Banking
M004 Brokerage
M005 Consulting Services
M006 Corporate Image
M007 Credit Card
M008 Electronic Banking
M009 Employee Communications
M011 Financial Exchange
M012 Financial Media
M013 Financial Planning
M014 Financial Software
M015 Investment Advisors
M016 Insurance
M017 Legal Services
M018 Lending
M019 Mutual Funds
M020 Online Brokers
M021 Public Service
M022 Real Estate
M023 Retirement Financial Services
M024 Sponsorship
M025 Other (a category will be chosen by the judges)
(Single & Campaigns)
M026 Annual Report
M027 Education
M028 Employee Communications
M029 Public Service
M030 Recruiting
(Single & Campaigns)
MC01 Acting
MC02 Animation Cel
MC03 Animation Computer
MC04 Art Direction
MC05 Cinematography
MC06 Copywriting
MC07 Direction
MC08 Editing
MC09 Humor
MC10 Narration/VO
MC11 New Arrangements of Popular Themes
MC12 Original Music
MC13 Sound Design
MC14 Special Effects
Consumer, B2B, Mixed Use (Single & Campaigns)
P01 Accounting, Audit & Tax Services
P02 Annual Reports
P03 Auto Leasing
P04 Banking
P05 Brokerage
P06 Consulting Services
P07 Corporate Image
P08 Credit Card
P09 Customer Service
P10 Electronic Banking
P11 Employee Communications
P12 Financial Exchange
P13 Financial Media
P14 Financial Planning
P15 Financial Software
P16 Investment Advisors
P17 Insurance
P18 Legal Services
P19 Lending
P20 Mutual Funds
P21 Online Brokers
P22 Public Service
P23 Real Estate
P24 Retirement Financial Services
P25 Sponsorship
P26 Other (a category will be chosen by the judges)
(Single & Campaigns)
P27 Annual Report
P28 Education
P29 Employee Communications
P30 Public Service
P31 Recruiting
Consumer, B2B, Mixed Use (Single & Campaigns)
PC01 Art Direction
PC02 Copywriting
PC03 Design/Identity
PC04 Humor
PC05 Illustration
PC06 Photography
PC07 Typography
Consumer, B2B, Mixed Use (Single & Campaigns)
O01 Accounting, Audit & Tax Services
O02 Auto Leasing
O03 Banking
O04 Brokerage
O05 Consulting Services
O06 Corporate Image
O07 Credit Card
O08 Customer Service
O09 Electronic Banking
O10 Employee Communications
O11 Financial Exchange
O12 Financial Media
O13 Financial Planning
O14 Financial Software
O15 Investment Advisors
O16 Insurance
O17 Legal Services
O18 Lending
O19 Mutual Funds
O20 Online Brokers
O21 Public Service
O22 Real Estate
O23 Retirement Financial Services
O24 Sponsorship
O25 Other (a category will be chosen by the judges)
(Single & Campaigns)
O27 Recruiting
O28 Employee Communications
O29 Public Service
O30 Education
Consumer, B2B, Mixed Use (Single & Campaigns)
OC01 Art Direction
OC02 Copywriting
OC03 Design/Identity
OC04 Humor
OC05 Illustration
OC06 Photography
OC07 Typography
Consumer, B2B, Mixed Use (Single & Campaigns)
D01 Accounting, Audit & Tax Services
D02 Auto Leasing
D03 Banking
D04 Brokerage
D05 Consulting Services
D06 Corporate Image
D07 Customer Service
D08 Credit Card
D09 E-Commerce Site
D10 Electronic Banking
D11 Employee Communications
D12 Financial Exchange
D13 Financial Media
D14 Financial Planning
D15 Financial Software
D16 Investment Advisors
D17 Insurance
D18 Legal Services
D19 Lending
D20 Mutual Funds
D21 Online Brokers
D22 Public Service
D23 Real Estate
D24 Retirement Financial Services
D25 Sponsorship
D26 Other (a category will be chosen by the judges)
(Single & Campaigns)
D27 Annual Report
D28 Education
D29 Employee Communications
D30 Public Service
D31 Recruiting
D32 Website
Consumer, B2B, Mixed Use (Single & Campaigns)
DC01 Animation
DC02 Art Direction
DC03 Copywriting
DC04 Design
DC05 Humor
DC06 Navigation
DC07 Rich Media
DC08 Sound Design
Consumer, B2B, Mixed Use (Single & Campaigns)
R01 Accounting, Audit & Tax Services
R02 Auto Leasing
R03 Banking
R04 Brokerage
R05 Consulting Services
R06 Corporate Image
R07 Credit Card
R08 Customer Service
R09 Electronic Banking
R10 Employee Communications
R11 Financial Exchange
R12 Financial Media
R13 Financial Planning
R14 Financial Software
R15 Investment Advisors
R16 Insurance
R17 Legal Services
R18 Lending
R19 Mutual Funds
R20 Online Brokers
R21 Public Service
R22 Real Estate
R23 Retirement Financial Services
R24 Sponsorship
R25 Other (a category will be chosen by the judges)
(Single & Campaigns)
R26 Annual Report
R27 Education
R28 Recruiting
R29 Employee Communications
R30 Public Service
Consumer, B2B, Mixed Use (Single & Campaigns)
RC01 Announcer's Presentation
RC02 Copywriting
RC03 Humor
RC04 New Arrangements of Popular Themes
RC05 Original Music
RC06 Sound Design
Consumer, B2B, Mixed Use (Campaigns Only)
MM01 Accounting, Audit & Tax Services
MM02 Auto Leasing
MM03 Banking
MM04 Brokerage
MM05 Consulting Services
MM06 Corporate Image
MM07 Credit Card
MM08 Customer Service
MM09 Electronic Banking
MM10 Employee Communications
MM11 Financial Exchange
MM12 Financial Media
MM13 Financial Planning
MM14 Financial Software
MM15 Investment Advisors
MM16 Insurance
MM17 Legal Services
MM18 Lending
MM19 Mutual Funds
MM20 Online Brokers
MM21 Public Service
MM22 Real Estate
MM23 Retirement Financial Services
MM24 Sponsorship
MM25 Other (a category will be chosen by the judges)
Consumer, B2B, Mixed Use (Single & Campaigns)
M031 Magazine Advertisement
M032 Newspaper Advertisement
M033 Pre-printed Magazine Insert
M034 Poster
M035 Point-of-Purchase
M036 Place-Based Media
M037 Billboard
M038 Transit
M039 Website
M040 Online Advertising
M041 CD-ROM
M042 Brochure
M043 Newsletter
M044 Television Commercial
M045 Infomercial
M046 Non-Broadcast Video
M047 Radio Commercial
M048 Direct Mail
M049 Guerilla Advertising
M050 Brand Reminder (Calendars, Premiums)
M051 Trade Booth/Exhibition
M052 Integrated (Mixed Media) Campaign
M053 Fleet Graphics | 
